Bittime - STEPN collaborates with adidas to present an exclusive non-fungible token (NFT) sneaker collection.
STEPN NFT X Adidas Style Sneakers
STEPN, a platform that combines physical activity and income, collaborates with adidas, a renowned sports brand, to present a limited edition collection of generative NFT sneakers. This collection is inspired by adidas' iconic running silhouettes.
The STEPN 1000 x adidas Genesis shoe is designed with STEPN's lightning bolt logo and adidas' iconic three stripes, and printed on the Solana blockchain.
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The Main Goal of the STEPN & Adidas Collaboration
Shiti Manghani, CEO of STEPN by FSL, explained that the main goal of this partnership is to generate enthusiasm and encourage participation in the Web3 community of both brands.
"The core values of these two brands are activity, fitness and lifestyle," he said as reported by Forbes.
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Collaboration Goal: Healthy Lifestyle
STEPN officials exclusively announced that this collaboration is not only limited to applications, but will also extend to the products of both brands.
This collaboration aims to encourage and reward people to run more diligently.
"This collaboration shows how amazing it is when we can exercise and earn income simultaneously, both in the digital and real world."
While details of this physical collaboration product are still under wraps, the success of STEPN's previous sell-out partnership with ASICS is clear evidence of its immense potential.
STEPN Annual Partnership Collaboration
The key to this year-long partnership, according to him, lies in a close and sustainable relationship that will have a positive impact on our community.
Launched in 2021, STEPN has grown rapidly, with five million registered users making it one of the world's leading lifestyle rewards apps.
Web3's unique combination of the $385 billion gaming industry (predicted to reach over $522 billion by 2027 by IPSOS) and the $1.5 trillion healthcare industry presents an incredible opportunity.
Also read: 7 Largest Bitcoin Ecosystem Tokens Based on Market Capitalization
Stepn and Adidas Collaboration Launches Exclusive NFT Sports Shoes
Based on information from Foresight News, Stepn has collaborated with Adidas to launch NFT sneakers called Stepn x Adidas Genesis Shoes.
These shoes are part of a series of NFTs created on the Solana blockchain. Comprising 1,000 unique items inspired by the design of Adidas' iconic running shoes, the collection will go on sale on NFT marketplace MOOAR on April 17.
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Sale of 200 NFTs to Loyalists
The initial NFT sale will begin on April 17. This first stage will allocate 200 NFTs specifically for loyal users.
In the second phase, a public lottery event will be held from April 18 to 21, where another 790 NFTs will be available to the public.
Price of STEPN x Adidas Genesis Shoes
The STEPN x adidas Genesis shoe, a collaboration between STEPN and adidas, will launch on the MOOAR market at a price of 10,000 GMT (around $3,000 currently). This price is based on STEPN's base price, which is 19,000 GMT.
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